{ "name": "thegtmcrew.com GTM Agency Fee Index", "title": "GTM Agency Fee Index", "url": "https://thegtmcrew.com/datasets/gtm-agency-fee-index/", "csv": "https://thegtmcrew.com/datasets/gtm-agency-fee-index.csv", "markdown": "https://thegtmcrew.com/datasets/gtm-agency-fee-index/index.md", "computed_at": "2026-11-09", "license": "https://thegtmcrew.com/terms", "headline": "The median published figure in the GTM Agency Fee Index is 9,200 USD per month across 2 sources' own pages (range 5,500 to 12,900 USD per month; a 25,000 USD build fee is not monthly), read 9 November 2026.", "quotes": [ "The median published figure in the GTM Agency Fee Index is 9,200 USD per month across 2 sources' own pages (range 5,500 to 12,900 USD per month; a 25,000 USD build fee is not monthly), read 9 November 2026.", "2 of the 9 named sources read in full publish a figure; 7 publish none, read 9 November 2026.", "GTM Agency Fee Index, fee retainer: median 9,200 USD per month across 2 sources, read 9 November 2026.", "GTM Agency Fee Index, fee build: median 25,000 USD across 1 source, read 9 November 2026." ], "citation": "\"thegtmcrew.com GTM Agency Fee Index\", updated 2026-11-09, https://thegtmcrew.com/datasets/gtm-agency-fee-index/.", "changed_since": null, "national": { "unit": "USD per month", "n": 2, "median": 9200, "min": 5500, "max": 12900, "p25": null, "p75": null, "mean": 9200, "units": { "USD": 1, "USD per month": 2 }, "published_sources": 2, "named_sources": 12, "read_sources": 9, "not_published": 7, "published_share": 0.222 }, "by_axis": { "fee": { "retainer": { "USD per month": { "n": 2, "median": 9200, "min": 5500, "max": 12900, "p25": null, "p75": null, "mean": 9200 } }, "build": { "USD": { "n": 1, "median": 25000, "min": 25000, "max": 25000, "p25": 25000, "p75": 25000, "mean": 25000 } } } }, "rows": [ { "source": "Sales.co, GTM engineering agencies compared", "url": "https://sales.co/best-gtm-engineering-agencies", "figure": "$5,500 ", "value": 5500, "unit": "USD per month", "vat": null, "axis": { "fee": "retainer" }, "retrieved_at": "2026-11-09", "quote": "Sales.co's GTM engineering package is $5,500 a month, flat, with no setup fees.", "source_class": "primary-provider-own-site", "text_sha256": "ab9fdf90897197b3e67ebb64c41f09de8d0958483f3288126aae68604b3d540e" }, { "source": "RevPartners Clay agency", "url": "https://revpartners.io/clay-agency", "figure": "$25,000", "value": 25000, "unit": "USD", "vat": null, "axis": { "fee": "build" }, "retrieved_at": "2026-11-09", "quote": "$25,000", "source_class": "primary-provider-own-site", "text_sha256": "c9738fbb27d8c7f21cc7e3ec103e59a0397d9ba63961739324ff086fd4acabbc" }, { "source": "RevPartners Clay agency", "url": "https://revpartners.io/clay-agency", "figure": "$12,900", "value": 12900, "unit": "USD per month", "vat": null, "axis": { "fee": "retainer" }, "retrieved_at": "2026-11-09", "quote": "$12,900+/mo.", "source_class": "primary-provider-own-site", "text_sha256": "c9738fbb27d8c7f21cc7e3ec103e59a0397d9ba63961739324ff086fd4acabbc" } ], "not_published": [ { "source": "SalesCaptain Clay agency", "url": "https://www.salescaptain.io/clay-agency", "retrieved_at": "2026-11-09", "reason": "every candidate on the page was refused" }, { "source": "ColdIQ implementation", "url": "https://coldiq.com/implementation", "retrieved_at": "2026-11-09", "reason": "every candidate on the page was refused" }, { "source": "Growth Engine X", "url": "https://www.growthenginex.com/", "retrieved_at": "2026-11-09", "reason": "read in full and no accepted figure on the page" }, { "source": "Understory GTM engineering", "url": "https://www.understoryagency.com/gtm-engineering", "retrieved_at": "2026-11-09", "reason": "every candidate on the page was refused" }, { "source": "DevCommX FAQ", "url": "https://www.devcommx.com/faq", "retrieved_at": "2026-11-09", "reason": "read in full and no accepted figure on the page" }, { "source": "demandDrive Clay services", "url": "https://www.demanddrive.com/services/revenue-operations/clay-services/", "retrieved_at": "2026-11-09", "reason": "read in full and no accepted figure on the page" }, { "source": "The Kiln", "url": "https://thekiln.com/", "retrieved_at": "2026-11-09", "reason": "read in full and no accepted figure on the page" } ], "sources": [ { "url": "https://sales.co/best-gtm-engineering-agencies", "label": "Sales.co, GTM engineering agencies compared", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://revpartners.io/clay-agency", "label": "RevPartners Clay agency", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.c17.ai/pricing", "label": "C17 pricing", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.salescaptain.io/clay-agency", "label": "SalesCaptain Clay agency", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://coldiq.com/implementation", "label": "ColdIQ implementation", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.growthenginex.com/", "label": "Growth Engine X", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.understoryagency.com/gtm-engineering", "label": "Understory GTM engineering", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.devcommx.com/faq", "label": "DevCommX FAQ", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.demanddrive.com/services/revenue-operations/clay-services/", "label": "demandDrive Clay services", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://thekiln.com/", "label": "The Kiln", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.clay.com/en/experts", "label": "Clay Solutions Partners directory", "license": "the publisher's own terms; quoted for reporting and comment" }, { "url": "https://www.google.com/search?q=%22gtm+engineering%22+agency+pricing", "label": "Agency pricing-page search", "license": "the publisher's own terms; quoted for reporting and comment" } ], "methodology": "Every row is a verbatim sentence read from the named source's own page through our fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2). 2 of the 9 named sources that could be read published a usable figure; 7 published none and are recorded as not published, never filled in; 3 could not be read (blocked, dead or unreachable) and count nowhere. The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source in USD per month (a source's median where its page yielded several accepted sentences), so N counts sources, never sentences; 52 candidate sentence(s) were refused by a reviewer with the reason recorded. The fuller derivation this dataset is chartered to grow into (not yet what the figures above are; they are each source's own published figure as read): one figure per agency from its own pricing page: the lowest published monthly retainer and, separately, the lowest published one-off build fee, never mixed; median and range over agencies that publish; the share of agencies read that publish any price; agencies that publish none are counted as not-published, never estimated", "embed": "

9,200 USD per month

median published figure, GTM Agency Fee Index, across 2 sources, read 9 November 2026

Source: thegtmcrew.com GTM Agency Fee Index
" }